Jeremy Haynes used to hate threads.
Called them "g*y." Said he'd never post them. Thought the whole format was beneath him.
But here's the thing about Jeremy
He cares more about building his brand to the size it deserves than protecting his ego about what content formats are "cool."
So when we started working together and showed him the data, he made a decision that changed everything.
He let us take his YouTube videos and turn them into threads anyway.
On top of 3 tweets a day on X, daily posts on LinkedIn, and more.
The result?
4 million impressions in 90 days
1,000-2,000 new followers every month
21,000 profile visits
173,000 engagements
All feeding back to his YouTube channel. All on autopilot.
His exact words after seeing the results: "I still think they're g*y, but I don't hate them anymore." (lol)
Here's what actually happened:
Jeremy was already creating great YouTube content. Valuable stuff on how to scale to a million a month, unconventional business wisdom, real stories from the trenches.
(stuff that separates him from the business slop everyone else posts)
But that content was trapped on one platform.
Meanwhile, 1,000s of his ideal audience were scrolling X every day and following people who were 10x less qualified.
So we built a system.
Every week, we pull his YouTube transcripts and cross-reference them against thousands of viral frameworks we've developed over 4 years and 10 billion impressions. We find the moments that translate —> the personal stories, the contrarian takes, the tactical insights.
Like when he casually mentioned his girlfriend paying off a stranger's vet bill. That became a tweet about what money actually buys. 29,000 views.
Or when he talked about what to do when you're young and first getting money. Another viral post extracted from a simple vlog.
We send him a doc each week. He reviews it for accuracy and tone. We schedule it out. Done.
One to two recording sessions per week. Every platform handled. Complete flywheel.
And here's the part most people miss...
Every post that hits 50+ likes gets his YouTube plugged in the replies. That drives traffic back to YouTube. Which creates more content. Which feeds back into X and LinkedIn.
Omnipresence isn't optional if you want an eight-figure personal brand. It's the whole game.
This is exactly what we do in our Executive Brand Partnership.
You keep creating the content you're already creating
YouTube videos, podcasts, whatever your thing is. We extract it, reformat it against proven viral frameworks, and distribute it across X, LinkedIn, and Threads
No extra hours in your calendar. No learning new platforms. No managing a social team.
Just you showing up everywhere your audience scrolls.
If you're already creating valuable content somewhere and want to multiply your reach without multiplying your workload, this might be worth a conversation.
I have a few spots open for February launches for founders and executives who want to build an omnipresent brand.
We'll look at your current content, map out exactly how we'd expand your presence, and you can decide if it makes sense.
Hope this helps.
Cheers.
Marcos
P.S. Jeremy's results came from YouTube content he was already making. We didn't ask him to create anything new. If you've got a library of videos, podcasts, or even Instagram content sitting there, you're probably leaving millions of views and 10s of thousands of followers on the table. Let's talk about what's possible
