In January 2024, Neil Patel did a study on the best-performing pieces of written content.
The Results:
“How-to” and “Listicles” were the top 2 frameworks.
I’ve known this the entire year and integrated it for our clients.
What does this mean for you?
You should be included listicles and how-to style threads, longform posts, and tweets into your everyday content schedule.
As I’m writing this email I’m realizing I don’t even need to write anything furthur (lol).
Like.. just go implement that.
Cheers,
Marcos
And if you’re already a PESTO Pillars member you probably realize that this is exactly how we use the ‘Expertise’ pillar in our content.
If you want to enroll, go here.
