Hey friend,
Here's something most executives never think about.
Every time you send a DM, a connection request, or an intro email, the other person does the same thing before they reply. They click your name.
What they find in the next 10 seconds decides whether they answer. For most founders, that's a headshot, a title, and a post from 2 months ago.
So here is the fix.
Make your last 10 posts do the introducing for you
A message from someone with an active profile full of sharp opinions and industry-knowledge skyrockets reply-rate.
This matters most for the conversations that move your business: an investor you were introduced to, a partner you want on a podcast, a high-level buyer, a senior hire. Those people check. Every time.
Your profile is the first thing they see, and your content is the engine behind it.
Do this:
Look at your profile the way a stranger would and cut your bio down to 1 line that says who you help and what you're known for.
Pin the 1 post that best shows your results, and replace it if it's more than 90 days old.
Before you send your next 5 important messages, publish 2 posts that speak directly to the people you're about to contact.
We publish 300+ posts a month for founders and executives across 5 platforms. If you want your profile warming people up before your messages land, see if you qualify to work with us (link).
An empty profile costs you conversations you never hear about
Say you 200 qualified leads a month.
10% of those click to your socials before deciding if they want to book or show to your call.
That’s 20 calls a month that run to a competitor who is putting out content and dominating the space as an “authority” even though they have half your results and your social proof.
We already keep 300+ posts a month going out for our clients. If you want every important message you send to land on a profile that's done the introducing, see if you qualify to work with us (link).
Or just reply to this email. I reply to everyone.
Hope this helps.
Cheers.
Marcos
